Common questions
Short answers to what companies ask us most often. Anything missing? Send us a line.
GEO (generative engine optimization) is about making AI systems like ChatGPT, Gemini and Perplexity find your content, trust it and use it in their answers. Instead of competing for a position in search results, you compete to be named in the answer itself.
SEO covers visibility in traditional search like Google. AIO (AI optimization) covers the full picture: how AI reads your website, which sources it trusts, how facts about your company appear and how all of it is measured. GEO is part of AIO.
Yes. Google says a page must be indexed and eligible to appear with a snippet before it can be shown as a supporting link in AI Overviews or AI Mode. The same foundation — crawling, indexing, useful content and clear internal links — supports traditional search and AI answers.
We run around 200 real prompts your own customers use, in six languages, through ChatGPT, Gemini, Perplexity and Google, and record where your company is mentioned, who your competitors are and which sources the answers rely on. The result is a visibility map you can compare month to month.
It depends on the website, crawl frequency, competition and the scope of the change. Google says recrawling can take from several days to several weeks, but no change guarantees indexing, ranking or an AI mention. We record a baseline and compare the same measurements over time.
No. We work within the website you already have, whether it runs on WordPress, Wix, Shopify or a custom build. The audit requires no changes on your side.
All of them. Accommodation, events, courses, restaurants, retail, trades and other services — the products are the same and so is the method. The booking engine books both nights and seats, and SEO, GEO and AIO work for any company people search for. Tourism is the sector we have measured longest, but the prompts are always chosen from your own business.
The first step
Send us your website. We will select a few important prompts your customers would use, review your position and walk you through it in a 30-minute call.